In any project, hard work does not end when implementation is done. It’s a journey that involves learning, change management, monitoring,

Imagine this scenario: you’ve just completed your latest digital campaign and the results are amazing in terms of new customer leads. However,...

The ability to differentiate your brand and experiences will rely on three core concepts – Personalization, Intelligence & Connectivity.

In a bid to improve the delivery of innovative CRM best practices in the Philippines, Third Pillar Business Applications, Inc., the country’s